Pretzel Fashion – Auntie Anne’s Creates Fashion Line for Pretzel Day

Pretzel Fashion - Auntie Anne’s Creates Fashion Line for Pretzel Day

(PRNewsfoto/Auntie Anne's)

Gear up on some great looking Pretzel Fashion for Pretzel Day, Auntie Anne’s got you covered.

Fashion and food has been merging more and more recently, not only have I myself been putting together great collections of T-Shirts. McDonald’s and KFC have been among the bigger food companies who came out with their fashion lines.

Now the Pretzel franchise Auntie Anne’s are celebrating their 30th birthday and National Pretzel Day with a fashion line. Auntie Anne’s has teamed up with six different artists to create some great looking Pretzel Fashion.

The following artists partnered with Auntie Anne’s for the Pretzel Fashion line.

  • Mike Perry Studio: Mike created the hand-painted “Auntie Packs” (fanny packs) which are only available via social media giveaway. Mike is an illustrator in Brooklyn, N.Y.
  • Huebucket: Bangkok-based Chalermphol Harnchakkham designed the collection of Pretzel Pug Yoga items. Chalermphol is a self-taught illustrator whose unique work is inspired by pugs, French bulldogs and his dreams.
  • Rick Crane: Rick made the Pretzel Heaven products and is inspired by nature and minimalist designs.
  • Daniel Allen Stevens: Daniel, a graphic designer and illustrator, produced the print for A Twisted Day.
  • Luis Romero: Luis, creator of the Pretzels Forever design, is inspired by his childhood in Panama and his adulthood in Chicago.
  • Shawnimals: Shawn designed the Pretzels for Everyone print and has also created a number of public art displays in his hometown of Chicago and around the world.
Pretzel Fashion - Auntie Anne’s Creates Fashion Line for Pretzel Day
(PRNewsfoto/Auntie Anne’s)

Wait, there is a Pretzel Day?

Of course there is. In this day and age, there is a day for all foods. Even the ones that shouldn’t be given days, not even be food really. Pretzels are not one of those so the National Pretzel Day is on April 26th and if you weren’t planning on it do so now.

As a bonus, all profits for the Pretzel Fashion line or “For the Love of Pretzels” Collection as it is really called will be donated to Alex’s Lemonade Stand Foundation (ALSF), Auntie Anne’s national charitable partner.

ALSF’s mission is to change the lives of children with cancer through funding impactful research, raising awareness, supporting families, and empowering everyone to help cure childhood cancer. Since establishing a partnership with ALSF in September 2011, Auntie Anne’s has raised more than $3.7 million to fund childhood cancer research.

Pretzel Fashion - Auntie Anne’s Creates Fashion Line for Pretzel Day
(PRNewsfoto/Auntie Anne’s)

Where can I gear up on Pretzel Fashion?

Fans can visit to purchase items from the “For the Love of Pretzels” Collection. The e-store is hosted by Threadless, an online creative community helping art unknowns become art totally-knowns. The collection features men’s, women’s, and children’s clothing, as well as shoes from Bucketfeet and a variety of lifestyle accessories including phone cases, water bottles, mugs, shower and bath gear, and more. The “For the Love of Pretzels” Collection starts at $13.

About Auntie Anne’s®:

With more than 1,700 locations in 48 states and more than 25 countries, Auntie Anne’s mixes, twists and bakes pretzels to golden brown perfection all day long in full view of guests. Auntie Anne’s can be found in malls and outlet centers, as well as in non-traditional spaces including universities, airports, Walmarts, travel plazas, military bases, and food trucks. For more information, visit, or follow on Facebook, Twitter and Instagram. To receive the latest offers – including a free pretzel for your birthday – download the My Pretzel Perks app.

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