This video is about meat, almost sexy meat. Nowness have made this great video where Argentinian super chef Francis Mallmann lets us know everything that we need to when it comes to steak.
We learn how to kill it, hang it, and cook it. It being meat. But he does so without being a testosterone douche. Francis sees the cooking of meat as a fragile and feminine act.
In Argentina meat is a big deal, they have one of the highest consumption of meat per capita in the world and meat is not only dinner, it is one of the countrys biggest industries and a subject of big debate.